Cookie policy

Last updated: 9 May 2025

1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They store or retrieve information about your browser, preferences and actions. Pixels, tags, local storage and similar technologies work in a comparable way, so we refer to them all as “cookies” in this policy.

2. Why we use cookies

  • Make our site work and keep it secure
  • Remember your settings and improve usability
  • Measure site performance and spot issues
  • Tailor marketing and show you relevant ads

3. Types of cookies we set

Strictly necessary

Core features such as page navigation, load balancing and security. Site cannot function without them.

Cloudflare security token, Webflow session ID

Session or up to 12 months

Performance / analytics

Count visits, see which pages are popular, improve speed. Data is aggregated.

Google Analytics _ga, _gid

1 day to 24 months

Functionality

Remember choices like language or region. Enhance personal features.

Consent banner preference, saved form progress

Up to 12 months

Advertising / targeting

Build audiences, limit ad frequency, measure campaign success, retarget on other sites.

Meta Pixel _fbp, Google Ads IDE, TikTok _tt_enable_cookie

90 days to 24 months

Exact cookie names may vary as we improve the site. The consent banner always shows the current list.

4. Your choices

Consent banner

On your first visit we display a banner. You can:

  • Accept all cookies
  • Reject all non-essential cookies
  • Choose per category

Strictly necessary cookies load regardless. We remember your choice for 12 months then ask again.

Change settings later

Click Cookie Settings in the footer at any time to review or update your preferences.

Browser controls

Most browsers let you block or delete cookies through their settings. Blocking essential cookies may break the site.

Global Privacy Control

We honour GPC signals sent by supported browsers and treat them as an opt-out of any sale or sharing of data for targeted advertising (CCPA/CPRA).

5. Legal basis

  • US state laws (CCPA/CPRA, VCDPA, CPA, CTDPA, UCPA, TDPSA and others) – we treat advertising cookies as “sharing” personal information. You can opt out via the banner or GPC.
  • UK GDPR, EU GDPR, PECR – we ask for explicit consent before setting non-essential cookies.

6. Third-party cookies

Advertising and analytics partners may place their own cookies. They are responsible for how they use the data. Links to their policies are available in the banner.

7. Data retention

Cookie data is kept for the lifespan stated in section 3 unless you delete it sooner. Aggregated analytics are kept indefinitely for trend analysis.

8. Changes to this policy

We may update this policy. Any major change is flagged in the banner and the “Last updated” date will change.

9. Contact us

Questions about cookies? Email privacy@adpros.com or write to:

Privacy Team, Ad Pros International LLC, 1718 Capitol Avenue, Cheyenne, WY 82001, USA

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